The lead up to Christmas, known in retail as the ‘golden quarter’ inevitably invites competition from advertisers to capture market share of consumers’ attention, as the most critical sales period…
Publishers Clearing House (PCH) Media, a leading provider of zero- and first-party data solutions, announced the appointment of Dave Matthews to the role of Chief Revenue Officer. With over 25…
Amplified Intelligence, the most trusted source for accurate attention measurement, today announces the appointment of Anneliese Urquhart as Chief Executive Officer (CEO). In a planned leadership transition, Urquhart will take…
TripleLift, the ad tech platform elevating digital advertising across every screen, announced that it has hired two new executives to join the company’s c-suite. Meredith Brace will serve as TripleLift’s chief marketing…
Today, FreeWheel, a global technology platform for the television advertising industry, announced its new Contextual Marketplace that enables publishers to activate precise, contextual classification insights within streaming inventory so advertisers can…
AdCreative.ai, the leading AI platform for advertisers, announces the groundbreaking launch of the world’s first AI-powered product-to-product video generation model. Built with AdLLM at its core, the first large language…
Magnite, the largest independent sell-side advertising company, announced that WeTV has selected Magnite’s ad tech stack to enhance monetisation of its video inventory. WeTV will leverage the BidLink solution within Magnite’s SpringServe…
Agentio, the first ad platform that scales, measures, and streamlines creator content advertising, has raised a $12M Series A led by Benchmark (investments include Cerebras, HeyGen, 11x, Fireworks AI, eBay, Instagram, Uber and Twitter), in…
At the precipice of the Black Friday/Cyber Monday shopping boom, a Portugal-based adtech startup, CATCH, announces the launch of the “Customer Activity Technology” solution for efficient web analytics and customer engagement. The new…
GMS, the AI-driven communications solutions company for global enterprises and Mobile Network Operators (MNOs), rolls out Generative Response Ads, a disruptive innovation that enables consumers to engage in real-time conversations…
