Demandbase has released new data showing that AI assistants are becoming an increasingly important source of referral traffic and inbound leads for B2B companies, with ChatGPT driving the overwhelming majority…
RetailMeNot has introduced its new AI-powered Rewards app for iOS and Android, marking the company’s biggest product transformation in its 20-year history. The app combines loyalty rewards, verified savings, AI-powered…
New research highlights growing reliance on AI recommendations, increasing competition for customer loyalty, and rising demand for relevant, trustworthy personalization Amperity, a provider of customer data and AI-driven marketing solutions,…
Today Merkle, dentsu’s leading customer experience transformation consultancy, announces a new agreement with Airship and Salesforce Marketing Cloud, creating a solution for more connected customer loyalty experiences in mobile. Now, brand marketers…
Twilio (NYSE: TWLO), the customer engagement platform that drives real-time, personalized experiences for leading brands, today released its sixth annual State of Customer Engagement Report. Based on a global survey of…
Marketpoint Recall has launched ‘Recall Ready’, a new solution designed to help brands take control, respond faster, communicate better, and recover stronger when a recall strikes. For brands that get…
This month marks the official launch of GoodBrand Impact, a boutique media agency and consultancy dedicated to helping corporate brands amplify the value of their advertising and marketing investments through social impact. Founded…
Bloomreach, the agentic platform for personalization, announced a new research report conducted with EMARKETER, “The Power of Trust and Emotions in Building Customer Loyalty.” Surveying more than 150 marketers, the…
Wishpond introduces a fully customizable white-label solution, enabling businesses to brand and resell SalesCloser AI under their own name. The program provides complete brand control, seamless integration, and creates new…
Phaedon, a leader in loyalty and marketing solutions, today announced the appointment of Ravi Erraguntla as its new Chief Product Officer. With over two decades of expertise in product management, software engineering,…
