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Category Commerce & Sales

  1. Home
  2. Archive by category "Commerce & Sales"
Sales automation company Outreach buys Sales Hacker media startup in its first-ever acquisition
  • November 18, 2024
  • 4 minutes Read
Sales automation company Outreach buys Sales Hacker media startup in its first-ever acquisition

Outreach, just a couple months removed from a massive $65 million funding round, has made the first acquisition in its history. The Seattle-based sales automation company has acquired Sales Hacker, a media company focused…

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Kinetics, Inc. Recognized for National Sales Excellence
  • November 15, 2024
  • 2 minutes Read
Kinetics, Inc. Recognized for National Sales Excellence

Kinetics, Inc., a Cincinnati-based sales and marketing company, has been recognized for exceptional performance during the third quarter of 2018. For efforts on behalf of a leading retail energy client, the…

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KnowledgeLake Recruits Bob Fresneda to Lead Sales and Marketing Growth After Acquisition
  • November 8, 2024
  • 3 minutes Read
KnowledgeLake Recruits Bob Fresneda to Lead Sales and Marketing Growth After Acquisition

Today KnowledgeLake welcomes Bob Fresneda as its Vice President of Sales and Marketing as a leader capable of driving additional revenue and opening new markets with his extensive global experience around capture and transaction…

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Outbrain Partners with IAS integration to Increase Brand Safety
  • November 8, 2024
  • 2 minutes Read
Outbrain Partners with IAS integration to Increase Brand Safety

Content discovery platform Outbrain has recently partnered with IAS integration to improve brand safety. This new deal would enable Outbrain to go beyond its earlier keyword-only blocking of objectionable pages…

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Cloudera Names Carahsoft CGSI Public Sector Partner of the Year for 2024
  • October 2, 2024
  • 2 minutes Read
Cloudera Names Carahsoft CGSI Public Sector Partner of the Year for 2024

Company Recognized for CGSI Public Sector Partner Award for Third Consecutive Year Carahsoft Technology Corp., The Trusted Government IT Solutions Provider®, today announced that it has been named the Cloudera…

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How microsites are the surprising weapon for in-store customer engagement
  • September 10, 2024
  • 5 minutes Read
How microsites are the surprising weapon for in-store customer engagement

Point-of-purchase displays were once all the rage in marketing. The same can be said for print, radio, catalogue, and TV, but those too have all cooled in their ability to drive awareness…

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UK shoppers desire AI-driven retail experiences but are wary of its use
  • September 10, 2024
  • 4 minutes Read
UK shoppers desire AI-driven retail experiences but are wary of its use

Less than half (41%) of UK shoppers believe that AI is having a positive impact on their retail experiences. Despite this, more than two-thirds (70%) prefer brands that offer personalised…

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83% of publishers eye retail media investment
  • September 10, 2024
  • 3 minutes Read
83% of publishers eye retail media investment

83% of publishers are curious to tap retail media ad spend by embedding products on their web pages, opening up more inventory opportunities for offsite campaigns. This is according to…

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Gen Z is the nastiest generation with online reviews
  • September 10, 2024
  • 3 minutes Read
Gen Z is the nastiest generation with online reviews

46% of Brits say they wouldn’t buy a product or service from a company if a review said it was of poor quality, a survey from small business credit card…

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BRAVE COMMERCE Live Hosted by MikMak and Profitero: Must-Watch Sessions for Commerce Professionals
  • September 10, 2024
  • 5 minutes Read
BRAVE COMMERCE Live Hosted by MikMak and Profitero: Must-Watch Sessions for Commerce Professionals

On Tuesday, May 21, 2024, New York City was abuzz with excitement as some of the brightest minds in commerce and marketing gathered for BRAVE COMMERCE Live, an event hosted…

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