IAB released its latest study, “2025 Outlook: A Snapshot into Ad Spend, Opportunities, and Strategies for Growth” offering an early glimpse into ad spending trends for the coming year. The…
Clinch, the AI-powered technology company that brings efficiency, productivity, and intelligence to omnichannel advertising, announced the appointment of Roy Balle as Chief Financial Officer. In his role, Balle will oversee Clinch’s global capital…
EDO, the TV outcomes company,and Chalice, a leader in custom AI-powered adtech, today announced that EDO’s outcomes data are now available in Chalice’s platform to optimize Connected TV (CTV) campaign performance…
Start.io, an industry-leading, mobile-driven SSP, announced its partnership with Intent IQ, a leader in identity resolution, to expand its audience targeting capabilities. Under this partnership, Start.io matched mobile advertising IDs (MAIDs) with their corresponding…
Global advertising technology leader The Trade Desk (Nasdaq: TTD) today announced a definitive agreement for the acquisition of Sincera, a leading digital advertising data company that provides objective, actionable insights…
WARC’s latest forecasts show that global advertising spend surpassed $1trn for the first time in 2024, and is expected to grow 10.7% this year, to a total of $1.08trn. Global ad spend…
AdMaven, the performance-driven online advertising and monetization platform for media buyers, affiliates, ad networks and publishers, today announced a brand refresh and website redesign. The transformation represents a new era for…
51toCarbonZero (51-0), the only net-zero platform powering growth for media, marketing and advertising leaders, has appointed advertising industry veteran, Simon Sikorski as an Advisor. In this pivotal role, Sikorski will be…
Aditude, a leading provider of cutting-edge, enterprise adtech solutions for publishers, announced the appointment of Justin Wohl as Vice President of Strategy. Wohl brings extensive experience in publisher monetization and a deep…
AUDIENCEX, a leading provider of AI-powered performance advertising solutions, closes out 2024 on a high note, celebrating a year of industry-leading innovation and powerful performance results for advertisers. With the…
