Global Streaming Media Company Plex Appoints Matt DiPietro as CMO
In its ongoing quest to end the streaming struggle and become the one-stop shop for all things TV and movies, global streaming media company Plex has appointed Matt DiPietro as…
IAB Report Shows Double-Digit Growth in Retail Media, CTV, and Social
IAB released its latest study, “2025 Outlook: A Snapshot into Ad Spend, Opportunities, and Strategies for Growth” offering an early glimpse into ad spending trends for the coming year. The…
Clinch Appoints Roy Balle as New Chief Financial Officer
Clinch, the AI-powered technology company that brings efficiency, productivity, and intelligence to omnichannel advertising, announced the appointment of Roy Balle as Chief Financial Officer. In his role, Balle will oversee Clinch’s global capital…
EDO and Chalice Announced Partnership
EDO, the TV outcomes company,and Chalice, a leader in custom AI-powered adtech, today announced that EDO’s outcomes data are now available in Chalice’s platform to optimize Connected TV (CTV) campaign performance…
Start.io, Intent IQ partnership advances ad bids, audience reach
Start.io, an industry-leading, mobile-driven SSP, announced its partnership with Intent IQ, a leader in identity resolution, to expand its audience targeting capabilities. Under this partnership, Start.io matched mobile advertising IDs (MAIDs) with their corresponding…
The Trade Desk Announces Agreement to Acquire Sincera
Global advertising technology leader The Trade Desk (Nasdaq: TTD) today announced a definitive agreement for the acquisition of Sincera, a leading digital advertising data company that provides objective, actionable insights…
Media in 2025: defined by abundance, driven by algorithms
WARC’s latest forecasts show that global advertising spend surpassed $1trn for the first time in 2024, and is expected to grow 10.7% this year, to a total of $1.08trn. Global ad spend…
New brand design, new website: AdMaven levels up its game
AdMaven, the performance-driven online advertising and monetization platform for media buyers, affiliates, ad networks and publishers, today announced a brand refresh and website redesign. The transformation represents a new era for…
51toCarbonZero Appoints Industry Veteran Sikorski as Advisor
51toCarbonZero (51-0), the only net-zero platform powering growth for media, marketing and advertising leaders, has appointed advertising industry veteran, Simon Sikorski as an Advisor. In this pivotal role, Sikorski will be…
Justin Wohl Joins Aditude as Vice President of Strategy
Aditude, a leading provider of cutting-edge, enterprise adtech solutions for publishers, announced the appointment of Justin Wohl as Vice President of Strategy. Wohl brings extensive experience in publisher monetization and a deep…
