Brand Networks, an Augeo company and leader in AI-powered advertising solutions, today announced a new capability within its Aimy platform that democratizes TV advertising for small and mid-sized businesses (SMBs).…
Today, Sermo, the fast, frictionless platform for healthcare professional (HCP) engagement, announced the launch of the Engagement Manager—a new on-demand advertising solution that, for the first time ever, gives health-focused companies direct…
Next Millennium Media, a leader in innovative ad tech solutions redefining the way advertisers and publishers connect through premium, unique, high-impact ad formats, today announced significant growth and a strategic…
DoubleVerify, a leading software platform to verify media quality, optimize ad performance, and prove campaign outcomes, announced the launch of the DV Authentic AdVantageTM, a first-of-its-kind solution that combines DV’s trusted media…
Comscore, a global leader in measuring and analyzing consumer behavior, announced an expanded partnership with ShowSeeker, the ad tech company behind Pilot®, a cloud-based campaign and order management platform. This collaboration brings…
Revenue Analytics, the leader in revenue optimization software solutions, announced the launch of Aida, a groundbreaking “AI Deal Advisor” designed to transform how media companies price, package, and close ad…
The Trade Desk, the global advertising technology leader, today announced that it has launched European Unified ID (EUID) on Snowflake Marketplace to help joint customers activate more targeted digital advertising campaigns. EUID…
SOMO, the leading sustainable mobility company and part of Grupo Vallas, has announced a strategic partnership with Reveal, the industry-leading out-of-home (OOH) measurement platform. This collaboration brings advanced audience measurement and…
Havas Health Network is proud to announce the launch of its newest office, Havas Life Middle East, further expanding the Havas Life group of agencies and reinforcing its commitment to…
Basis Technologies, the industry’s leading advertising automation platform, announced annual survey results revealing AI is almost at full industry adoption, with 98% of agencies leveraging the technology in their workflows. Additionally,…
