Google ditches plans to remove third-party cookies in Chrome
Google is dropping its plans to remove third-party advertising cookies from its Chrome web browser, around five years after launching a scheme looking for ways to carry out the process.…
RollWorks leads in multiple categories in G2’s Summer Grid Report
Account-based platform RollWorks, a division of NextRoll, announced its reception of 36 Leader awards across 10 categories in G2’s Summer 2024 Grid Report. The company also ranked number one in six reports…
Generate by PlusMedia Launches to Monetize Customer Touchpoints
PlusMedia, a leading agency in insert media, proudly announces the rebranding of its media monetization service to “Generate.” This innovative solution empowers brands to generate revenue by including offers from…
Locality, Centriply Team Up to Automate and Simplify Local TV Ad Buying
Tango Media Systems, the specialized Advanced TV ad tech division of Centriply, announced its newest collaborative effort with local video solutions provider Locality. With dedicated support from custom inventory management tool, TangoRESPONSE®, and…
Barometer and SoundStack Partner to Enhance Audio Ad Marketplace
SoundStack, the independent audio-as-a-service (AaaS) company, today announced a partnership with Barometer, the only independent brand suitability and contextual targeting solution for podcast advertising. The agreement enables buy-side partners to…
Santa Cruz Software enhances BrandingUI with Ad Design Automation
Santa Cruz Software announced BrandingUI, a distributed marketing resource portal, now offers ad design automation, enabling users to automate the resizing and reformatting of banner ads for popular platforms, including…
InfoSum Appoints Lauren Wetzel as CEO
InfoSum, the world’s leading data collaboration platform, today announced its long-tenured Chief Operating Officer, Lauren Wetzel, as the company’s new Chief Executive Officer. In a planned management transition, Wetzel takes over…
Mobiquity Technologies, Adfuel Strategically Collaborate for Growth
Mobiquity Technologies, Inc. (OTC: MOBQ) (“the Company”), a leader in data intelligence and advertising technology, is pleased to announce a strategic collaboration with Adfuel Inc., a premier digital advertising agency known for…
Marketing Architects Reveals AI Pretesting Tool ‘ScriptSooth’
TV advertising agency Marketing Architects announces the launch of ScriptSooth, an AI pretesting platform for TV commercials. TV production is expensive, and the only thing worse than paying for a TV commercial is…
Artifact Lab announces new social embedded app built upon DSCVR
Artifact Lab, a cutting-edge platform re-architecting privacy in ad-tech announces they are partnering with, and building on top of, DSCVR, a Web3 social network and community building platform. Their API will enable…
