Ivee, the mobility software provider creating premium passenger experiences in ride-hailing companies like Uber and Lyft, today announced a partnership with TikTok as part of the entertainment giant’s Out of Phone initiative.…
Viant Technology Inc. (NASDAQ: DSP), a leading advertising technology company, today announced the successful execution of a cookieless advertising test conducted in partnership with Havas Media Network, one of the world’s largest global communications networks,…
Simpli.fi, the Advertising Success Platform providing programmatic advertising and workflow software to agencies, brands, and media companies, today announced an expanded Connected TV (CTV) suite that will give advertisers greater pricing flexibility…
Viamedia, the country’s largest independent advertising digital and linear rep firm, announced the appointment of Ken Little, former Chief Operating Officer of Ampersand, to its Board of Directors. With more…
Dotdash Meredith (DDM), America’s largest digital and print publisher, announced a strategic partnership and licensing agreement with OpenAI that will enhance ChatGPT with DDM’s trusted content, including time-tested recipes, expert health and…
Mediavine, the largest exclusive full-service ad management firm in the U.S., announced it is joining Ad Net Zero, the sustainability trade association for advertising which aligns stakeholders across the industry to…
Optable, a leading software-as-a-service (SaaS) data management & collaboration platform for the advertising ecosystem, announced its strategic partnership with Raptive, a company dedicated to powering creator independence. As part of this…
Collective Audience, Inc, a leading innovator of audience-based performance advertising and media solutions, has appointed Cary Tilds to its Advisor Collective, a new community of strategic advisors who share a commitment to the transformation…
Media Matters Worldwide, a pioneer in agile and data-driven media solutions, is excited to announce its rebranding to AXM (Ars x Machina). This transformation signifies the company’s commitment to architecting meaningful media…
Crealytics, a leading adtech firm in the retail media industry, announced the webinar release of its highly anticipated report “Unveiling the 2024 Sponsored Products Benchmarks: A Roadmap to Retail Media Success”. The comprehensive…
