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GR0, a leading digital marketing agency, announces the promotion of Bridget Reed as Senior Vice President of Operations. As GR0’s first employee, Reed previously served as Head of Content, Vice President of Content, and Vice President of Owned Media.
In her tenure at GR0, Reed has been instrumental in scaling the company’s content production from 19,000 to 2.5 million words per month and expanding the writer network from five to over 300. Her innovative approach to integrating technology-driven solutions has led to a 30 percent cost reduction while maintaining quality. Furthermore, Reed’s strategic leadership has been pivotal in streamlining and enhancing departments, driving growth and improvements across the board.
As Senior Vice President of Operations, Reed brings over a decade of experience in the marketing industry. Her journey within GR0 is a testament to her passion for driving success and operational efficiency.
In her new role, Reed will ensure the fulfillment of deliverables while effectively integrating GR0’s operations with sales. She plans to achieve this by defining their service offerings and aligning their sales strategies with their operational capabilities.
Reed’s vision revolves around optimizing operational efficiencies, refining existing processes, and fostering cohesion and scalability. By encouraging clear communication and collaboration, Reed will help GR0 adapt and maintain their competitive edge.
