TV advertising agency Marketing Architects announces the launch of ScriptSooth, an AI pretesting platform for TV commercials. TV production is expensive, and the only thing worse than paying for a TV commercial is…
Artifact Lab, a cutting-edge platform re-architecting privacy in ad-tech announces they are partnering with, and building on top of, DSCVR, a Web3 social network and community building platform. Their API will enable…
Innovid, an independent software platform for the creation, delivery, measurement, and optimization of advertising across connected TV (CTV), linear TV, and digital, has been named to Inc.’s annual Best Workplaces list. The…
Sales Chatz, a leading advertising technology company and the first to bring artificial intelligence to franchise marketing and sales, announced a strategic partnership with ClientTether, the Franchise CRM of choice and top-rated sales automation…
Despite continued technological innovations aimed to support rapid growth within media advertising, the vast majority (85%) of brand and agency marketers use Excel or Google Sheets to manage media planning. That’s…
Seedtag, the global leader in contextual advertising, announced today that the company has acquired JustEggs, an Australian-owned creative intelligence business that drives measurable digital solutions for brands and advertisers. The acquisition is a…
Escalated.io (https://escalated.io) recently released additional security steps for allowing partners to enable signing of all IVT (invalid traffic) responses from the company. In environments where client-side communication is a necessity, the…
