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TrustedSite has announced that its trust badge application has achieved Built for Shopify status, Shopify’s highest recognition for app quality, performance, and reliability. The certification highlights the app’s seamless integration with Shopify while reinforcing its role in helping merchants build shopper confidence.
TrustedSite’s app, which has been available on Shopify since 2014, is currently used by more than 30,000 Shopify merchants. It enables businesses to earn verified trust certifications, display trust badges on storefronts, and manage certifications directly within the Shopify admin without requiring external tools.
The announcement comes as online trust becomes increasingly important in the AI era. According to TrustedSite’s 2026 State of Ecommerce Trust survey of 1,295 U.S. consumers, 96% of shoppers are concerned about purchasing from unfamiliar websites, while 94% worry about fake businesses created using AI-generated content. The survey also found that 82% of consumers are more likely to trust a website displaying a third-party verified trust badge, and 74% say the TrustedSite badge would make them more likely to complete a purchase on an unfamiliar store.
Unlike standard trust badges, TrustedSite certifications are earned through continuous monitoring against the company’s compliance standards. Websites that fail to maintain those standards can lose their certifications, ensuring the badges remain credible. According to the company, merchants using TrustedSite badges have reported conversion rate improvements of up to 30%.
The Shopify app also includes support for Carbon-Neutral Shipping certification through an integration with Shopify Planet, giving merchants an additional way to demonstrate sustainability efforts.
With the Built for Shopify designation, TrustedSite strengthens its position as a trusted ecommerce verification provider, helping Shopify merchants improve credibility, increase customer confidence, and boost conversion rates in an increasingly AI-driven online marketplace.
