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New in-app automation capabilities help teams manage TikTok, Instagram, WhatsApp, and Facebook accounts at scale through cloud-based mobile environments.

GeeLark has announced expanded in-app automation capabilities for its cloud-phone platform, enabling agencies, developers, and marketing teams to manage mobile-first social media operations more efficiently across platforms including TikTok, Instagram, WhatsApp, and Facebook.

The company says the latest enhancements address the growing limitations of browser-based multi-account management tools as social media platforms increasingly prioritize app-native experiences and device-aware interactions. As a result, teams managing multiple accounts often encounter account stability issues, workflow inefficiencies, and slower campaign execution when relying on desktop environments.

GeeLark’s platform enables users to operate multiple social media accounts within cloud-based Android environments rather than traditional browser profiles. Through a centralized dashboard, users can automate repetitive in-app tasks such as account creation, content publishing, profile management, and routine maintenance, helping streamline large-scale social media operations.

The platform combines cloud phones, robotic process automation (RPA), and centralized device management into a single solution, replacing the need for physical devices, spreadsheets, scheduling tools, and manual account switching. According to GeeLark, this mobile-native approach aligns more closely with how modern social media platforms are designed and used.

The company highlighted the experience of Shivansh, an iOS subscription app developer who uses TikTok for customer acquisition. After struggling with account bans and operational challenges while using emulators and other workarounds, he reported that GeeLark improved account stability, simplified campaign management, enabled broader content testing, and reduced user acquisition costs through faster campaign iteration.

Beyond individual creators, GeeLark says its platform is designed for agencies, e-commerce businesses, and performance marketing teams managing high volumes of social media accounts across multiple campaigns and regions.

As short-form video, social commerce, and mobile-first marketing continue to expand, GeeLark believes automation is evolving beyond content scheduling to encompass the full mobile workflow—from account setup and publishing to campaign testing and day-to-day account management—helping businesses scale operations more efficiently in app-centric environments.

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