DeepIntent, the health advertising platform, today launched The DeepDive, a must-have resource hub for healthcare marketers looking to stay ahead in a rapidly evolving industry. This platform provides exclusive, data-driven insights, continuing education opportunities, and interviews with top industry leaders to help marketers drive innovation and improve health outcomes.
The DeepDive offers a comprehensive suite of content, tools, and community-based resources tailored to the unique needs of healthcare marketers. Key offerings include:
- Exclusive Publications: In-depth case studies, whitepapers, patient surveys, and platform research reports.
- On-Demand Webinars: Expert-led discussions on best practices and strategies to enhance health marketing.
- Event Recaps: Highlights from major industry conferences like AdLab Health Marketing Summit and DeepIntent-hosted events.
Notable features of The DeepDive include the all-new podcast Deep: The Health Marketing Podcast and an industry-first digital health marketing certification program. Both are designed to provide ongoing professional development and ensure marketers remain competitive in a fast-paced industry.
“With rapidly changing privacy rules, new technologies, and growing pressure to do more with less, healthcare marketers face higher expectations than ever,” said Chris Paquette, Founder and CEO of DeepIntent. “A gap is emerging between marketers who rise to these challenges and those who fall behind. The DeepDive will be an invaluable resource, offering insights and education to elevate health advertising and keep marketers ahead of the curve.”