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All posts by TheTechGossip

  1. Home
  2. New Survey from Canva, MMA Global Finds Senior Marketers See Creative Output as a Top Priority, Despite Investment Gaps and Shrinking Talent Pool
New Survey from Canva, MMA Global Finds Senior Marketers See Creative Output as a Top Priority, Despite Investment Gaps and Shrinking Talent Pool
  • July 10, 2024
  • 4 minutes Read
New Survey from Canva, MMA Global Finds Senior Marketers See Creative Output as a Top Priority, Despite Investment Gaps and Shrinking Talent Pool

Canva, the world’s only all-in-one visual communication platform, and MMA Global, the leading global trade association for marketers, released joint research on the value of creative output, tech stack saturation and…

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MobileFuse Partners With iSpot.tv, Bolsters CTV and Video Measurement Capabilities
  • July 10, 2024
  • 3 minutes Read
MobileFuse Partners With iSpot.tv, Bolsters CTV and Video Measurement Capabilities

By combining the power of iSpot with MobileFuse’s leading CTV offering, advertisers will have a clear view into the incremental reach and impressions over both linear and CTV sources at…

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LG Ad Solutions New Study Finds Viewers, Regardless of Political Affiliation, Increasingly Prefer Streaming Over Linear TV
  • July 10, 2024
  • 3 minutes Read
LG Ad Solutions New Study Finds Viewers, Regardless of Political Affiliation, Increasingly Prefer Streaming Over Linear TV

LG Ad Solutions, a leader in cross-screen advertising, released a new study finding that regardless of political affiliation, CTV and streaming environments will be a must-have environment for political marketers…

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Liftoff Mobile Ad Creative Index Reveals UGC and Interstitial Ads Are Key to Unlocking Advertising ROI
  • July 10, 2024
  • 4 minutes Read
Liftoff Mobile Ad Creative Index Reveals UGC and Interstitial Ads Are Key to Unlocking Advertising ROI

The report, based on data from 602 billion impressions, found playable ads 20x more likely to drive installs than banners in gaming, and UGC ad creative from Liftoff Influence has…

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IZEA Unveils IZZY: Revolutionary AI Assistant for Influencer Marketing
  • July 10, 2024
  • 4 minutes Read
IZEA Unveils IZZY: Revolutionary AI Assistant for Influencer Marketing

IZEA Worldwide, Inc., the premier provider of technology, data, and services for the Creator Economy,  announced the launch of IZZY, an advanced AI assistant with capabilities fine-tuned for influencer marketing professionals. Combining…

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Captiv8 and TikTok: Driving the Future of Social Commerce Together
  • July 10, 2024
  • 2 minutes Read
Captiv8 and TikTok: Driving the Future of Social Commerce Together

Captiv8 Expands Partnership with TikTok to Launch TikTok Shop Integration Captiv8, the #1 influencer marketing platform for enterprise brands, proudly announces the expansion of its extensive partnership with TikTok to…

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Squad.App and WEALLNET (WAN) Announced Strategic Partnership to Expand Influencer Marketing Reach in Vietnam
  • July 10, 2024
  • 2 minutes Read
Squad.App and WEALLNET (WAN) Announced Strategic Partnership to Expand Influencer Marketing Reach in Vietnam

Squad.App and WEALLNET (WAN) announced strategic partnership to expand influencer marketing reach in Vietnam and allow US-based brands expand to the new geo. Squad.App, a leading US-based automated influencer marketing startup, and WEALLNET…

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Tweed to Power Intel Ignite’s Events Registration Platform
  • July 10, 2024
  • 3 minutes Read
Tweed to Power Intel Ignite’s Events Registration Platform

Tweed brings digital payments infrastructure to in-person event sign-up and scheduling Tweed, a web3 digital payments startup, is powering a new event registration platform for Intel Ignite, Intel Corporation’s global…

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AudiencePoint Launches Advanced Machine Learning and AI Solutions for Enhanced Email Marketing
  • July 10, 2024
  • 3 minutes Read
AudiencePoint Launches Advanced Machine Learning and AI Solutions for Enhanced Email Marketing

AudiencePoint launches advanced AI-powered email marketing solutions, including Forest AI, to optimize email deliverability and engagement based on predictive customer behavior insights. This new technology empowers digital marketers with data-driven…

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Bloomreach Offers an Unprecedented New Way to Maximize Ecommerce Search Revenue With the Launch of Loomi Search+
  • July 10, 2024
  • 3 minutes Read
Bloomreach Offers an Unprecedented New Way to Maximize Ecommerce Search Revenue With the Launch of Loomi Search+

Bloomreach, the platform fueling limitless ecommerce personalization, announced the launch of Loomi Search+, premium AI-powered ecommerce search that maximizes revenue potential from longer search queries. Loomi Search+ is a hybrid search engine that…

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