The current pandemic has affected many businesses, and the world seems to be at a halt. We are all eagerly waiting to step outside of our house without fear and conducting our daily routine. As offices are getting operational again, and many professionals get ready to go to work, the event industry stands on the brink of changing their model or staying fixed.
There are only two ways when difficulty strikes your life, either you mold yourself and fight the circumstance, or you stand rigid and eventually fall. Ajay Vadhvani, the founder of AVS India, took the former way as he has always believed in reinventing and remodeling.
As the company looked forward to the biggest celebration this year of completing a decade in the industry, we were hit by the novel coronavirus. AVS, now 10-year old, had quite a humble beginning in April of 2010, where they occupied a small office space. But the diligence of the founding team brought success to the venture, and within two years, they had worked with 10 brands already. In 2013, they added value to their services by adopting the power of the digital.
They started to offer digital marketing services, vigorous app and website development, digital PR, social media marketing, digital campaigns, video production, lead generation, and CSR campaign. AVS delivered over 1,080 projects in major cities of India along with six internationally. Today, AVS has served 108 clients of international repute, including tech giants and billion-dollar consumers like Polycom, Jabong, Cisco, Reebok, Zebra Technologies, Hummel, Sun Pharma, Tata Motors, Puma, and ESPN, are amongst other distinguished brands.
Since COVID-19 has hit the economy, many companies have failed to go digital and, as a result, are left with fewer options to market a product or service. As no one can predict the true exit of the virus from our lives, planning the future can be a daunting task. However, AVS is not facing the same problems as its peers.