Integral Ad Science, a leading global media measurement and optimization platform, announced a new test with Meta of a first-to-market optimization solution for advertisers. IAS’s third-party Content Block List solution for…
Distributional, the modern enterprise platform for AI testing, announced that it has raised $19 million in Series A funding led by Two Sigma Ventures with participation from Andreessen Horowitz, Operator…
Fashion brand, Princess Polly, is seeing a 66% increase in online sales from Petite size fashion shoppers – and a 61% increase from Tall size shoppers – when they click…
Integral Ad Science, a leading global media measurement and optimization platform, announced an expansion of Total Media Quality (TMQ) for TikTok. IAS will now provide Viewability, Invalid Traffic (IVT), and Brand…
Totavi, a fintech consulting firm that prides itself on deep operational experience launching market-leading products, announced a suite of marketing services to help financial organizations of all sizes establish brand awareness, acquire…
Innovid, an independent software platform for the creation, delivery, measurement, and optimization of advertising across connected TV (CTV), linear, and digital, announced the release of “Holiday Shoppable Advertising Unwrapped.” As…
Integral Ad Science, a leading global media measurement and optimization platform, announced the availability of its Quality Attention™ measurement product for publishers and sell-side platforms (SSPs). IAS Quality Attention metrics…
Jasper, one of the world’s biggest generative AI app companies, has announced that it has reached an agreement to acquire Clipdrop, an AI image creation and editing platform, from Stability AI. This…
Brands & Agencies Empowered to Understand the Combination of End Publishers & Sellers that Drove Performance Insights Inform Optimizations to Cut Waste & Find the Most Effective Supply Paths Innovid (NYSE:…
Quad/Graphics, Inc., a global marketing experience company, announced a collaboration with Google Cloud to leverage its cloud services in the development of a data, creative and personalization powerhouse. Quad’s leading-edge…
