Big data analytics in B2B marketing can help generate unparalleled insights such as client behavior, purchasing trends, inventory management, and the overall supply chain. However, this method of collecting, processing,…
Azerion, a leading digital entertainment and media platform, proudly announces the launch of its innovative Contextual Intelligence technology within the Azerion Marketplace. This cutting-edge solution leverages Generative AI and Large Language Models (LLM), alongside advanced transformer…
IRCODE proudly announces its official launch with a first-to-market adtech solution designed to bridge the gap between traditional media and the digital world. Utilizing advanced neural networks and proprietary image retrieval technology, IRCODE…
Carter, a first-of-its-kind technology in the Retail Media Network (RMN) space, launches across North America. Carter delivers a cohesive solution for sophisticated audience management, streamlined campaign execution and multifaceted monetization across various…
DoubleVerify and Scope3 found that buying higher media quality impressions resulted in decreased carbon emissions of nearly 65 thousand metric tons of CO2 emissions in 2023 showing the sustainability benefits of…
TripleLift, the ad tech platform elevating digital advertising across every screen, today launched its Global Innovation Readiness Scorecard, showcasing how marketers in the U.S. and across the globe are prepared for advancements in…
Pacvue, the industry’s first commerce acceleration platform, today announced it’s now a badged Amazon DSP reseller. Through Pacvue, advertisers can accelerate growth by activating Amazon DSP with the benefit of…
