Viant Technology Inc. (NASDAQ: DSP), a leader in AI-powered programmatic advertising, today announced it acquired IRIS.TV, a global content data platform built for CTV. Major content owners and platforms rely on…
Traject Data, which provides SERP and eCommerce API solutions to enable seamless data collection, analysis, and integration, today announced that it can now extract Google AI overview (AIO) search results. This…
Allied Global Marketing (Allied), a full-service performance marketing agency working with the world’s leading entertainment, culture and lifestyle brands, today announced the appointment of seasoned executive Denise Parkinson as Vice President of Business Development, effective…
FusionWrx, the marketing subsidiary of Flottman Company, is thrilled to introduce its newly rebranded identity, showcasing a bold and vibrant visual transformation that mirrors the agency’s energy, creativity, and passion…
PPC Entourage is an Amazon Sponsored Ads company that efficiently optimizes and expands Amazon sponsored product campaigns to increase sales and profits so online sellers can focus on growing their…
ADYOULIKE, the global leader in native advertising, has today [Wednesday, 24 October, 2018] launched a Black Fridaycampaign targeting digital advertisers. The message behind the campaign is simple: Native Advertising works. And it will work…
The initiative is introduced to facilitate the marketers with a system to check the quality of third-party data The biggest issue that digital marketers face in the present scenario is related to…
Ogury, a global technology leader in mobile brand advertising, announced today the release of Personified Targeting. This AI-Powered breakthrough technology brings the company’s unique, in-app audience data onto the mobile web,…
Liveramp offered a people-based search targeting through Google about a year ago, now it is providing a similar kind of service for the Bing Search Engine. About a year past,…
Vericast today bolstered its targeting capabilities with the debut of its proprietary contextual advertising solution to help clients reach and influence the right people at the right time. Built in-house as a privacy-centric…
