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Category Social Commerce

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Lack of customer data is major obstacle in reaping rewards of AI
  • September 10, 2024
  • 3 minutes Read
Lack of customer data is major obstacle in reaping rewards of AI

Research from customer engagement platform Twilio has found that businesses are making good progress on implementing artificial intelligence (AI) to help power customer interactions, but are finding both a lack of customer…

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Cendyn boosts hoteliers’ search ad campaigns with Google integration
  • July 5, 2024
  • 2 minutes Read
Cendyn boosts hoteliers’ search ad campaigns with Google integration

Cendyn, a global integrated hotel technology and services company, has announced the integration of its popular Digital Marketing Platform (DMP) with Google Search Ads. The integration enables hoteliers to streamline their advertising…

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