Mobvista (1860.HK), a leading global marketing and advertising technology company, has released its financial results for the twelve months ending December 31, 2023. Performance highlights: Effective cost management and operational…
BIGO Ads, the leading advertising platform powered by BIGO, is set to showcase its innovative advertising solutions at the Game Developers Conference (GDC) 2024 in San Francisco from March 20 to 22. This premier event…
Destination XL Group, Inc., the leading retailer of Big + Tall men’s clothing and shoes, has selected Mediassociates as its new media planning, buying and analytics agency. Mediassociates will focus…
Mediavine, the largest exclusive full-service ad management firm in the U.S., announced Journey, a new ad management solution for websites with traffic starting at around 10,000 monthly sessions. Journey by Mediavine was designed…
Entravision, a global ad-tech, media, and marketing solutions company, is proud to announce the unveiling of Adwake, the new brand name for its expanded mobile app promotion business division. Adwake, formerly…
MediaGo, a deep learning-based intelligent advertising platform under the Baidu Global Business Unit, announced an expanded partnership with GeoEdge, a global ad security and quality leader. This increased collaboration enhances malvertising…
Magnite, the largest independent sell-side advertising company, and Mediaocean, the mission-critical platform for omnichannel advertising, announced an exclusive partnership to bring deeper automation and greater supply path efficiency to Mediaocean’s Prisma…
The world’s largest business association – the International Chamber of Commerce (ICC) – has issued a call for advertisers and marketers to step up as champions of robust ethical standards in the…
Wurl, a leader in the CTV industry, today published The CTV Trends Report 2024 – a new data-driven study that looks at shifts across both the content and ad experience on connected…
Today, Roku (NASDAQ: ROKU), the #1 TV streaming platform in the U.S.*, announced the launch of Roku Ads Manager, a direct self-service solution designed for CTV performance. With TV ad…
