The Power of Email for a Rewarding Customer Experience
Enterprises must meet customer demand for quality experiences by being easy to work with, and email is a key pillar supporting that strategy.
- This eBook guides business leaders through the benefits of designing a customer experience inclusive of email as a channel. Discover why nearly 80% of people communicate with their service providers via email and how insurance, healthcare, and financial services organizations can benefit from further evolving email as a channel.
- 79% of companies declare email was important to their success in 2020
- Leverage existing application investments
- Companies with strong omnichannel engagement strategies retain on average 89% of customers, compared to 33% for companies with weaker omnichannel offerings
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